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May 4, 2012

“Spiral Up Yoga” by John E. Groberg

Congratulations to my client John E. Groberg on the publication of his inspiring new book “Spiral Up Yoga: Five Minutes Per Day Lifelong Self-Care Foundation for Body, Mind and Soul,” which I had the honor to edit. This book is that rare breed that bridges the gap between the experienced yoga practitioner and the newcomer. John presents a practical program that makes yoga a part of your everyday life, seven days a week, fifty-two weeks a year. You can do yoga and receive its benefits at work, at home, or on vacation. It’s not the level of difficulty that matters – John’s program can be used by the novice or by the veteran – it’s the approach and your attitude that matter. Try it, and your life could spiral up too!

Thomas Hauck, book editor and ghostwriter, provides literary services to authors both emerging and professional.

Secret for Keeping Loose Dentures in Place

When you’re a ghostwriter, you never know what your next assignment will be!

An elderly client of mine who wishes to remain anonymous asked me publish his secret for keeping loose dentures in place. It seems as though his upper plate doesn’t fit snugly, and for years it never stayed in place all day. It was always coming loose and he had to keep re-applying Poligrip. He says that he was going through a tube of adhesive every week, and it was embarrassing when his dentures became wobbly during the day, especially after meals. He’d have to run to the bathroom and spend ten minutes securing his dentures; this was especially inconvenient in public places such as restaurants.

For years he experimented with different ways to apply the adhesive. Then he discovered what he says is an incredible system for keeping loose dentures in place all day. Here’s what he says:

1. Get a small ceramic bowl, like a teacup.

2. Squeeze in a blob of ordinary denture adhesive from the tube. You can use any commercial variety, but my client uses inexpensive generic adhesive because it has a higher water content than Poligrip.

3. Get some Poligrip denture adhesive powder. Cover the blob with lots of powder.

4. Using your fingertip, carefully mix the blob of tube adhesive with the powder.

5. You’ll have to experiment to get the proportions that work for you, but the object is to create a blob that has the consistency of putty or cookie dough. You’ll know you’ve got it right when the blob no longer sticks to your finger or to the side of the cup. Keep adding powder until it’s no longer sticky; you’ll be amazed at how much powder the tube adhesive can absorb!

6. Make sure your dentures are clean and dry. Using your finger, pack the putty into the denture. Keep it away from the edges to avoid too much ooze. What you’re doing is basically making what dentists call a “liner” for your denture.

7. Insert denture and give it a few minutes to settle in, and clean away any ooze.

8. If your dentures become loose during the day, try this: just take them out and rinse your mouth in clear water. Quickly rinse the denture in water too. The object is to re-hydrate the powder-saturated putty. Then pop the denture back in, and you may find that you’re good for the rest of the day.

- Thomas Hauck provides comprehensive editing and ghostwriting services for both first-time and published authors. Contact Tom today for a free consultation. We regret that Tom does not provide dental services.

 

April 24, 2012

“BANKrupt” by Carol Realini

Congratulations to my client Carol Realini on the publication of her new book “BANKrupt: Why Banking Is Broken. How It Can Be Transformed” (Searching Finance, 2012). This powerful call to action is not only an expose of the corruption of today’s big banks (writing on that topic alone would be too easy, like shooting fish in a barrel) but it reveals amazing transformations that are happening right now overseas, particularly in India and Kenya. In India, where the population is 1.2 billion, hundreds of millions of people do not have bank accounts. But nearly a billion people have cell phones (or mobiles, as they’re called). The key to turning hundreds of millions of rural Indians into banking customers is an effective bank-government partnership (imagine – the federal government getting involved!) to first launch the Universal Identification Project (UID) so that the identity of every bank customer can be verified, and then to create a mobile-based banking system that can profit from small transactions and deposits.

The banking model being created right now in India might very well leapfrog over the US system, which is designed to profit only from big depositors and squeeze usurious fees from everyone else. “BANKrupt” is a powerful book that everyone with a bank account should read.

Based in Gloucester, Massachusetts, Thomas Hauck provides a full range of ghostwriting and editing services for both new and established authors.

April 7, 2012

“Relevant Selling” by Jaynie L. Smith

Congratulations to my client Jaynie L. Smith on the publication of her new book “Relevant Selling: Research Proves Customers Value More Than Just Price,” which I had the honor to edit. This powerful book is the companion volume to “Creating Competitive Advantage,” and together they reveal the secrets to effective targeted marketing. The bottom line? Make sure you offer what your customers really want. Not what you imagine they want or hope they want, but what they really must have. If you can do this, then the issue of price becomes much less important. It’s a valuable lesson that can help anyone – I found that it even applies to my own business!

“Relevant Selling” is from Executive Suite Press. Jaynie L. Smith is founder and CEO of Smart Advantage, Inc., a marketing/management consultancy whose clients range from mid-sized companies to Fortune 500 companies.

Thomas Hauck provides professional book editing and ghostwriting services for authors and publishers.

April 1, 2012

Airplane Books

As a professional ghostwriter and editor, a significant part of my work involves helping professionals write and publish books that will establish them as thought leaders in their fields. Lawyers, doctors, realtors, CPAs, and business consultants have found that publishing a book can help them reach new markets and attract new clients.

Since self-publishing has become both ubiquitous and affordable, the market for professional books has exploded. Nowadays, if you’re a consultant, having a physical book to give to clients and prospects has become almost mandatory.

Many of my clients ask me what a good length is for a professional book. Of course the answer depends quite a bit on what you, the author, have to say, and the complexity of your message. The important thing to remember is that your target reader is probably very busy and does not have a lot of time to read a long and complex self-help book. Businesspeople, especially, want concise information that packs a punch in a short amount of time.

We’re talking about a total reading time of two hours, maximum. That’s about 40,000 words. Anything longer than that requires too much of a commitment.

That’s why I call the books that I edit and ghostwrite “airplane books.” Why? Because you can put the book in your briefcase or purse, get on the plane in New York, read the book in flight, and by the time you land in Chicago or Atlanta, you’ve read the book.

Los Angeles to Denver, Houston to Boston – wherever you need to go, you can pop the book into your carry-on and read the whole thing in flight.

Airplane books do not pretend to tell the reader every possible detail of how they can improve themselves or their business. The goal is to encourage the reader to seek out your services, and, in a larger “macro” sense, establish you as an expert in your field.

- Thomas Hauck, book editor and ghostwriter, serves authors in Boston, New England, the United States, and around the world. Please contact Tom today to learn more about how you can publish a book that will help you reach your professional goals.

February 9, 2012

Publish Your Own Professional Self-Help Book

Unless you have been living on a desert island, you know that during the past ten years there has been – and continues to be – a revolution in the publishing industry. One positive effect of these sweeping changes is that professionals – lawyers, CPAs, management consultants, doctors – can now publish their own books at an affordable cost. They no longer need to go through either traditional publishing houses (which are inaccessible) or vanity presses (which are expensive). Today, the wide range of media choices makes it possible to publish and distribute a real book.

Getting Started with a Ghostwriter

I’ve had the pleasure to ghostwrite or edit dozens of books for professionals; many of them are featured on this blog. When I speak with a new client, one of the first things we do is establish the client’s goal. There are usually two reasons why professionals want to publish a book.

1. To educate the reader. The best professional self-help books provide real information. The topic of the book may be how to invest; how to save for retirement; how to live a happier life; or even how to choose a liposuction provider. The topics are endless, but the bottom line is that the reader gets real information that can change their lives.

2. To establish the author as a leader in his or her industry. A professional book is usually not a direct sales tool, although the reader may certainly contact the author for his or her services. The book instead serves to validate and enhance the author’s credentials. When the author speaks at a gathering, it sends a powerful message when the author can offer copies of  his or her book to audience members. A book can be a powerful door opener, and can help the author appear on TV or in the media as an expert.  For example, a few weeks ago I was delighted to see my client Ellyn Enisman appearing on CNN to discuss her book “Job Interview Skills 101.”

Professional self-help books should be concise; the ones that I write or edit are generally around 30,000 words. That’s about one hundred pages in an average paperback book. I call them “airplane books.” This is because you want the book to be something that a busy person can read in one sitting. You board your flight in New York, and by the time you land in Chicago you’ve read the book.

Professional Book Formats

At a very low cost, books can be published as pdfs that you offer on your website. These ebooks should be shorter – no longer than 20,000 words – because people read them on their computers. Many of my clients release their books on Kindle or another ebook format; there are many from which to choose. Probably the most common choice of format is print on demand (POD), in which the POD provider stores the book files on a server. Whenever anyone orders the book, a single copy is printed. It’s a real book with a full color cover. This is an economical solution for the author; the only drawback is that the price of the book tends to be higher than average for the reason that there is no economy of scale.

Professionals today have many options for publishing their own books. I invite you to contact Thomas Hauck editing and ghostwriting in Gloucester, Massachusetts to find out more about how you can be an author and elevate your reputation in your industry.

 

December 24, 2011

The Query Letter and the One-Sentence Pitch

One of my clients is a very talented novelist who is writing a political thriller. He and his very dedicated literary agents are working diligently to offer the book to selected New York editors, gauge the responses, and then modify the book and their proposal before submitting the package to additional editors. It’s a smart strategy.

The editors who have read the book – or have started to read it – have offered a mixed bag of responses. Some say the characters are too thinly dawn. Others want more action up front. Others say they can’t identify with the protagonist.

There is no consensus, only a grab bag of contradictory feedback. It’s possible that the author is encountering an expectations gap. Editors, like readers, have a set of preconceptions about what they like and what they think will sell. If you meet those expectations, terrific. If not, you have a tough road ahead.

As any author knows, the query letter is key. It sets up expectations. These expectations must be fulfilled, or the editor will put the book down. Unfortunately, the word “thriller” comes with a set of images – nowadays in the form of Jack Reacher and/or Lisbeth Salander. If you’re not offering a domestic crime caper with a tough guy/tough gal protagonist, preferably one with crippling personal issues, you have some explaining to do.

Which brings us back to our query letter. There is a one-sentence format that every author should at least attempt to fulfill. This is the “When…then” formula. Here are some examples of this formula in action when applied to a selection of classic books on my bookshelf.

A. “When the warrior’s ship is blown off course, he faces a ten-year journey to return home and defend his wife against greedy suitors.”

B. “When a young London real estate agent is sent to meet a client in a mysterious castle in Transylvania, he faces an evil force more powerful than he could imagine.”

C. “When a young guitar player happens to meet a singer on the train, an unlikely partnership is formed that will change pop music forever.”

D. “When a boy and  girl meet at a dance and fall in love, they unleash a bitter family conflict that threatens their lives.”

E. “When a newly divorced woman buys a bed and breakfast in a remote seacoast town, she discovers the true love of her life.”

The answers – A. “The Odyssey”; B. “Dracula”; C. “Life” by Keith Richards; D. “Romeo and Juliet”; E. Any one of a thousand books.

It’s a tidy formula: When some trigger event happens, then the protagonist faces challenges and/or opportunities. It’s like a door opening.

Literature is above all about the individual human experience. When your reader connects with your protagonist, you’ve got a companion on your journey.

Thomas Hauck, book editor, helps clients in Boston, New England, and around the world bring their books to the highest level possible. If you need help with your novel, memoir, self-help book, or business book, contact Thomas Hauck today.

 

 

 

 

 

 

December 5, 2011

Thomas Hauck, Editor: “That” or “Which”?

I’ve edited hundreds of books and documents, and one of the issues that drives writers crazy is trying to figure out when to use “that” or “which” when either is used to introduce a dependent clause that modifies a preceding noun or pronoun. (See that? I used “that.” An argument with a grammarian may now ensue.)

Nowadays, editors try to use “that” for what we call restrictive clauses. This means that the information provided by the clause is indispensable. Here is an easy example: “The car that gets the best gas mileage is the one I’ll buy.” The phrase about the gas mileage is necessary to the sentence. You cannot remove it.

Editors try to use “which” when the information is non-restrictive or incidental. You don’t need it to understand the central meaning of the sentence. Here is an example: “The car, which gets great gas mileage, is the one that I will buy.” The part about the gas mileage is additional information about the car, but it is not absolutely necessary.

Most editors will use a comma before “which,” as I did in the preceding example. Editors will not use a comma preceding “that.”

Here is a trickier example: “I will buy the car which gets the best gas mileage.” If you put a comma in front of “which,” it looks wrong: “I will buy the car, which gets the best gas mileage.” A grammarian might insist that the sentence read, “I will buy the car that gets the best gas mileage.” This sentence suggests that there are a finite number of cars from which to choose – perhaps two or three.

Sometimes, to break a tie, I will check to see if the preceding noun is identified by “a” or “the.” If the sentence talks about “a car,” it is obviously one of many, and needs to be further identified. Here is an example: “A car that gets good gas mileage is inexpensive to operate.”

Contrast that with this example: “The car, which gets good gas mileage, is inexpensive to operate.” When you say “the car,” you have identified only one car, and so the information about the gas mileage could be omitted.

When you have written a book or report, it’s important to make sure that the grammar is perfect – or at least within the limits that grammarians argue about! At Thomas Hauck book editing, my goal is to bring your book to the highest level possible. Every year in the United States almost a million new books are published, both by traditional publishers and self-publishers. It’s a very competitive marketplace, and books that contain basic errors are quickly set aside. You need to let your ideas shine through, and the only way to do that is with the assistance of a qualified book editor.

Contact Thomas Hauck book editor today for a free quote and unmatched personal service. I’m located in Gloucester, MA, USA, and I serve clients throughout the United States and around the world. Let’s get your book looking great!

December 4, 2011

Who Are Thomas Hauck’s Editing Clients?

When people first meet me and I tell them that I’m a book editor and ghostwriter based in Gloucester, MA, which is an hour north of Boston, they often want to know who my clients are and where they come from.

I edit books for people all over the world, but primarily from the United States, England, and Australia. I have worked with authors and business clients in Canada, Mexico, Germany, France, The Netherlands, Singapore, and many other places. A sizable part of the Thomas Hauck editing business is with foreign clients who need their books to be in flawless US or UK English. This can be challenging – and you cannot outsource native English writing!

Many of my clients are individual authors who either have written, or are in the process of writing, a novel or memoir. I recently had the pleasure to assist an established author prepare his thriller novel for submission to publishers; his literary agent had many suggestions for the book and the very talented author, who was otherwise very busy, turned to me for quick ghostwriting of new material as well as editing with an eye to plot, character, flow, and point of view – all the ingredients that must be perfect for a novel to captivate the reader.

Many professionals turn to Thomas Hauck editing and ghostwriting services when they need to publish a book that will establish them as a leader in their field and attract new clients. My job is to position them as thought leaders and help them to connect with their market. I focus on the entire package – content, proofreading, line editing, formatting, and structure.

I edit quite a few self-help books. These are books that help people to lead better lives, and sometimes to change their lives dramatically. Self-help or advice books come in every variety. Some are very philosophical; some focus on health; while others are business oriented. Right now I’m editing a book for a UK client that shows you how to get the best deal when buying a car!  A few weeks ago I edited a book that featured a deep philosophical and spiritual dialogue between a sea captain and an Indian mystic.

My clients find me on my website at thomashauck.net. They also find me on Elance and Guru, two excellent websites for a wide range of talent.  My book editing and ghostwriting clients know that I’m always accessible by email, phone, or Skype. I never outsource any editing or ghostwriting project – not one word. My rates are discussed up front and there are never any surprises. A follow-up round of edits is always included at no extra charge.

No matter where in the world you may be located, Thomas Hauck ghostwriting and book editing can help you. I’m always just a few clicks away!

- From our offices in Gloucester, MA, Thomas Hauck provides professional book editing and ghostwriting services for authors in the Boston area, New England, the United States, and worldwide. Contact Thomas Hauck book editor today.

October 23, 2011

Thomas Hauck – Ghostwriter, Editor, and Proofreader: Services Overview

I’m a professional editor, proofreader and ghostwriter. Here’s a quick guide to the services I provide to my clients in Gloucester, Boston, the United States, and around the world. You’ll notice that in the text I use my own name once in a while. That’s just to keep the search engine bots happy.

Thomas Hauck Editor: Overview

I provide my valued clients with personal one-on-one service. I never outsource and I use no lower-priced assistants. When you become my client, I’ll provide you with:

· Original research and writing (for ghostwriting projects).

· Developmental suggestions about overall structure and flow.

· Line editing and proofreading with unmatched attention to detail.

· Professional formatting for submission to a literary agent or publisher.

· Assistance with your query or agency submission.

· My personal cell phone number.

· Confidence that your book is of the highest professional quality.

For projects over $250, it is a good idea to establish milestones. This provides you with confidence and protection because you are not committed to using my services beyond each milestone.

For example, let’s say you hire Thomas Hauck to edit your 80,000-word novel. The fee might range from $800 to $1,200, depending on the condition of your manuscript. Let’s say we agree on $900. We might agree on four milestones of $225 each:

1. Basic formatting and first 20,000 words.

2. Editing up to 40,000 words.

3. Editing up to 60,000 words.

4. Final editing and polish.

At each step, I deliver drafts for your approval. When editing, I use the Word edit tracker so that you can see every change. The process is collaborative and I welcome your phone calls or emails.

Thomas Hauck is represented on both Elance and Guru, and both services offer convenient escrow accounts. You pay into an escrow and release the funds only when a milestone is complete. This system offers a high degree of protection and confidence for both you and me.

Ghostwriter

When you don’t have the time or the expertise to write your book or report, Thomas Hauck can write it for you. I’ll work closely with you to bring your ideas to the printed page. Your book will be written based on your input and in your voice, and you will retain full copyright. The book may be sold or offered under your name alone. I will gladly sign a non-disclosure agreement (NDA).

I’m proud of my track record of success. I’m happy to provide work samples and links to specific books on Amazon or Barnes & Noble, and explain my role in creating the book. For example, I ghostwrote Judd Kessler’s phenomenally successful book Dangerous Law Practice Myths, Lies, and Stupidity. I’m proud to provide a link to the book on Amazon.

How is my fee calculated? Ghostwriters are usually hired on the basis of the word count.

E-books can be as few as 10,000 words. Non-fiction books, such as self-help books and memoirs, can be nearly any length above 25,000 words. For fiction, a short novel is generally between 50,000 and 80,000 words. A full-length novel is above 80,000 words.

Specifying the number of pages can be difficult, because the page count will vary depending upon size of the text, margins, and chapter breaks. However, for a typical document in 12-point Times New Roman with one-inch margins, you can expect to get about 500 words per page. So a document of 200 typewritten pages would be about 100,000 words.

Here’s an example of how page counts can vary. Ever read Tribes by Seth Godin? It’s a book of 147 pages. The pages are only 5 x 7 inches with about 25 lines of text per page and about 10 words per line. So the book is about 147 x 10 x 25 = 36,750 words. Probably less if you consider space taken up by headlines. And it is a best seller.

If you take your typical Tolstoy novel, it will be printed in 10-point font with 35 lines per page and 15 words per line. In a typical Tolstoy novel, 147 pages of text would be 77,000 words – almost twice as many as Tribes.

This is why it is always better to agree on a word count. It is measurable and there is no ambiguity.

I will always provide a price based on a flat rate for the project, or based on a price per word (say, ten cents per word, which is average). Thomas Hauck does not get involved with graphics or cover art; writing is a highly specialized occupation, and like most good writers, I just write.

Thomas Hauck, Editor

When you have a nearly complete book or report, I will provide editorial services. I’ll read the entire document and help you to organize and present your thoughts as effectively as possible. I may suggest adding material or deleting passages that aren’t effective. In this process it pays to have an open mind, because many authors are sensitive about their work and it can be difficult to be objective. I’m very easy to work with. You do not want an editor who is bossy and won’t explain why he or she favors certain changes. It’s your book and your name on the cover!

I will always give you a price in advance. Then, as the work progresses through the milestones, you review the results, and only when we are in agreement should you continue. There are never any surprises.

A full edit means that I work in partnership with you to develop and shape the text and the content. This is also called developmental editing.

A copy edit means that I will look at every aspect of your document. Does it make sense? Is it readable? I may ask to re-write sections or suggest changes. The “five Cs” summarize the copy editor’s job: Make the copy Clear, Correct, Concise, Comprehensible, and Consistent. I also provide formatting services so that your book or document has a professional look.

A line edit is when I ensure that every sentence reads properly, but I do not address larger issues of theme or continuity.

When deciding questions of grammar and punctuation, I use the Chicago Manual of Style. It is a highly regarded industry standard. But there are others, and you may specify which style you want to follow.

No matter which style you choose, the key is consistency. For example, if you choose to write out numbers below ten (one, two, three, as opposed to 1, 2, 3), this should be done consistently throughout the document. But in cases where there is some ambiguity, the bottom line is always readability: does it make sense?

Thomas Hauck, editor, will always work closely with you to preserve your voice and your personal vision. Your story is unique, and whether your style is chatty or hard-boiled or academic, I will always be in tune with your expressive voice.

Proofreader

For documents that are ready for publication, Thomas Hauck is an experienced and meticulous proofreader. I will check for mistakes of grammar and spelling, fact check, and correct typographical errors. I will not interject my editorial opinion about the content of your work.

No proofreader is more meticulous than I am. My goal is for your manuscript to have zero errors and to stand up to the most rigorous scrutiny.

I ordinarily use the Chicago Manual of Style for tricky questions of usage and grammar. I know correct punctuation (when to place a semicolon instead of a comma, for example, or the difference between an m-dash and a hyphen). I have a thorough knowledge of English vocabulary and grammar (when to say “ensure” rather than “insure,” or “farther” rather than “further”). These details are very important to any professional document. One needless mistake in your book may cause a reader to go elsewhere.

You can hire Thomas Hauck on a per-word basis or by the project. I will provide a firm estimate in advance.

My Invitation to You

Even if you are not sure which services you need, I invite you to contact me so that we can discuss how I can help you reach your goals. I look forward to hearing from you. Email me at thomasahauck [at] hotmail [dot] com, or use the contact form on my website.

Thomas Hauck

Author, editor, ghostwriter

 

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